MyGemma is a luxury resale site for authenticated pre-owned designer items. It creates a new option for sustainable fashion fans to make sure they’re really buying eco-friendly. To make things even more green, the myGemma site has also partnered with Ecologi to plant one tree for every purchase on their website.
Like StockX does for designer sneaker resale and collection, myGemma has authenticators who make sure each item sold on the site is the real deal. When you shop this way, you’re not only preventing waste from fast fashion and acquiring luxury goods, you’re also helping green the planet.
Furthermore, items on myGemma include designer jewelry, watches, handbags, sneakers and other fashion items. There is up to 80% off retail price. Brands include: Hermes, Chanel, Louis Vuitton, Gucci, Cartier and many more. It’s one way you can indulge in traditional luxury fashion while still being sustainable.
Through the myGemma trade-in program, you can also trade in more luxury goods for store credit and get an additional 10% off purchases. You can pay using Bitcoin and Ethereum as payment options.
Lastly, we love the amount of thought that went into this process. Many people still want to shop designer labels. They might also be greening their labels with more sustainable materials and manufacturing methods and shipping as time goes on. With enough green threads in the mix, the entire fashion industry could go greener.
Images via myGemma