Red Hot Ferrari Store in Italy Relies on Passive Cooling to Keep from Overheating

Although we certainly can't condone the products being sold within, we are digging the super cool new digs of the Ferrari Factory Store in Novi Ligure, Italy. Designed by <a href="http://www.arthitectural.com/iosa-ghini-associates-ferrari-factory-store/">Iosa Ghini Associati</a>, the <a href="http://inhabitat.com/president-of-ferarri-announces-theyll-never-make-an-electric-vehicle/">Ferrari</a> store features a curved glass facade that shows off its wares inside. The building is situated outside the McArthur Glen Outlet stores in Serravalle Scrivia, and beyond its sexy exterior it features a high-performance design that takes advantage of passive cooling to prevent overheating.

For the first time ever, a brand new store has been built from the ground up for <a href="http://inhabitat.com/tag/ferrari">Ferrari</a> and this one pays homage to Formula 1.

Located near the outlet stores and visible from the main car park, the store was designed to be easily recognizable as the place for Ferrari.

The 370 sq meter glass gallery recalls the image of a Formula 1 garage and transports the shopper into that experience. Inside, you can shop for luxury items with the Ferrari brand slathered all over it.

Just like the cars, but even more energy efficient, the building itself is designed to be high performance. The innovative curved glass facade is built without mounting posts and bars in order to permit total visibility both inward and outward.

An ultra light frameless anchor system holds the glass panels in place and allows the entire gallery to be flooded with natural daylight. In order to have a glass shop to show off the wares inside, Iosa Ghini Associati had to ensure the building would not take on too much solar heat gain.

Each glass pane is treated with special UV protection films and a <a href="http://inhabitat.com/ice-cube-shaped-tokyo-hm-stores-frosty-fritted-glass-exterior-keeps-it-nice-cool/">screen-printed fritting</a> that reduces the sun's rays.