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Heads up New Yorkers – we’re excited to announce that The Tenderloin Project, a very special art exhibit, will be opening tonight at the 99 Gallery in Brooklyn NY. This exhibit features the work of San Francisco-based photographer Sean Desmond, which offers a portrait in film and photography of San Franciscoʼs Tenderloin neighborhood. To many, the Tenderloin is a poor and stigmatized area that is avoided if possible. Desmond – who withstood such stereotypes – entered the neighborhood with eyes open and with active intent. The images that emerged from the time he spent inside the Tenderloin transcend a mere documentation of what goes on in this neighborhood, and offers an intimate look at the lives of the people living there.

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Desmond has since teamed up with San Francisco-based clothing brand Black Scale to produce apparel featuring his original photographs and collaborations with artist Mark Bode, and a portion of proceeds made from his work and apparel are donated to Hospitality Houseʼs Community Artʼs Program, the only free-of-charge fine arts studio for homeless and poor artists in San Francisco. If you are in the area definitely do not miss this powerful exhibit!

+ The Tenderloin Project